Side project
2020
An affordable offering I created to help therapy seekers and therapists find each other in a time of crucial need during the pandemic
Easy, affordable access to high-quality digital branding tools
When therapy seekers go online to find a therapist, a beautiful, organized, optimized website can make a huge difference in making a connection. With so many therapists without websites—and many with poorly designed, out of date ones— the demand for a simple solution was there.
I created a service that allowed therapists to access optimized websites, maintenance, and content updates at an affordable cost.
Learning what it means to earn trust in a niche market
Knit Brands was my first attempt at starting an online business. There was a lot I had to learn, including the value of hard-earned trust when you're serving niche communities.
Providing value early on for customers, consistently, with no strings attached, is now my mantra. This venture led me to starting Smarter Content, where my primary focus is on providing value to a community that needs it.
